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SYIF Investment to Keep Sheffield Company at the Cutting Edge

Published: 5th October 2007

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SYIF’s Jonathan Dixon and Newsplus Media Technologies MD Malcolm McCormick.

An innovative Sheffield company is adding another dimension to the advertising industry following a £100,000 investment from South Yorkshire Investment Fund (SYIF).

Newsplus Media Technologies Ltd is at the forefront of creative 3D technologies in Sheffield having produced animated adverts and displays for a number of high-profile companies. It now has designs on expanding its operations after receiving this investment from SYIF’s Seedcorn Fund.

The primary focus of the Omega Court-based firm is to develop a new aspect of its cutting edge technology - a bespoke computer generated imaging solutions package for a range of local and national companies for use in advertising, conferencing and other high impact applications.

Malcolm McCormick, Managing Director of Newsplus Media Technologies, said: “We produce creative 3D imagery for companies looking to use innovative real-life advertising. It is an exciting new technology that captures people’s attention and is a valuable tool, particularly as a point-of-sale technique.

"The financial package we have received from SYIF is being used to advance our technology and tailor a bespoke equipment solution perfect for companies who wish to add a creative flair to advertising, conferencing, display stands and wall sculptures."

"We have the capacity to develop unique moving images from video footage to various specifications. We are in a fast-moving industry and we aim to expand our resources in line with that growth."

Jonathan Dixon, Deputy Chief Executive at SYIF, said: "The investment means that a Sheffield company at the cutting edge of the creative technology industry can grow with the developments of its market and maintain its position as an innovative firm providing unique services. It is precisely the type of company SYIF’s Seedcorn Fund is keen to invest in and we are delighted to help Newsplus Media Technologies evolve with its industry."

The Seedcorn Fund, recently launched by South Yorkshire Investment Fund, aims to invest £4.6 million into early stage technology and knowledge-based businesses in South Yorkshire over the next two years.

SYIF can provide seedcorn, loan and equity linked investments, ranging from £15k to £2.5m, specifically to help small and medium businesses meet the gaps in funding they need for growth and development.

For more information on how South Yorkshire Investment Fund can help your business please call 01709 386 377.

Editor's Notes

About South Yorkshire Investment Fund

South Yorkshire Investment Fund  provided seedcorn, loan and equity linked investments, ranging from £15k to £2.5m, specifically to help small and medium businesses meet the gaps in funding they need for growth and development.

Created as part of the Objective 1 programme, the Fund is a private and public sector business finance provider. The European Regional Development Fund and Yorkshire Forward are investors in the Fund.

South Yorkshire Investment Fund also provided access to Business Angel investments from the Yorkshire Association of Business Angels and Microloans through BiG Business Loan Fund and Donbac Microloan Fund.

Finance Yorkshire has now taken on responsibility for providing gap finance in Yorkshire and the Humber.

For further details please contact Suzanne Tinkler,  on 0845 649 0000.

South Yorkshire Investment Fund Ltd is a company limited by guarantee (Registered No 3936065). South Yorkshire Investment Fund comprises three sub funds, the South Yorkshire Investment Capital Fund, the South Yorkshire Investment Development Fund, which are each managed by YFM Venture Finance Limited, and the South Yorkshire Investment Small Business Fund, which is managed by Finance South Yorkshire Ltd. YFM Venture Finance Limited (Tel 0113 294 5000) and Finance South Yorkshire Ltd (Tel 01709 386 377) are each authorised and regulated by the Financial Services Authority. South Yorkshire Investment Fund also provides a number of services, which are not regulated by The Financial Services Authority. These include the pilot Seedcorn Fund, BiG Business Loan Fund, Mentorbank and access to the Donbac Microloan Fund. BiG Business Loan Fund is managed by Donbac Ltd (company registration No. 01925556) and Key Fund Yorkshire Ltd (Tel 0114 242 8900).